One of the most vital activities of a SEO Company is the proper use of H1 tags. This is nothing but the header tag located in the entire body of the webpage. It’s due to the H1 tags that a search engine comes to know about the details of the site. The precise use of the H1 tags along with the text and title tag is the only way to increase traffic towards your webpage from the main search engines like Yahoo, MSN and Google etc.
Use of H1 tags is nothing new to a SEO Company. But its demand has been sky-high for the last few years due to the increased requisite of it by Google. It’s presumed that the power of the H1 tags is much more than both of the keyword Meta tag and description Meta tag. According to the SEO developers, the exact position to locate the H1 tags is just above the substance. The use of HREF tags in the header part is barred by many. This is due to the fact that it gives the readers a false impression that the linked pages are more imperative than the page in view. If someone intends to include the link in the page, it must be supported with a short description about the pages to be found if the link is clicked. The tags that are formed due to the H1 are most vital and can be used as self-sufficient if the HTML commands are same.
Another major concern to be kept in mind by the SEO Company about the H1 tags is that they contain some essential characteristics of higher preference like Class, Align and ID etc. When a search engine like Google scans a page, it does in an order from top left to the bottom right. Thus the positioning of the header tag at the apex of the web page is indispensable.